"This precise and creamy brow pencil is a must for filling in my sparse brows and creating a natural brow look."
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About Eye of Horus
Eye of Horus is a luxury, cruelty free, Australian beauty brand, thoughtfully designed in Byron Bay. They are committed to offering premium cosmetics that are clean, conscious and considered.
They place performance first, alongside ingredient integrity and harness ancient beauty rituals and sacred ingredients to create effective, award-winning formulations that enhance your natural beauty.
Each product is a collection of stories, traditions and learnings that intend to empower with beauty, confidence and purpose.
Their consistent awards for Best Product and Best Makeup Brand attest to our product performance and ingredient integrity, along with our five-star customer reviews from a loyal following of dedicated fans and advocates. -
Meet The Founder
After a background in developing organic Australian skincare for sensitive skin, Holly made the transition into colour cosmetics with the intention of offering thoughtfully created products that were clean, conscious and considered.
At the time, there was little in the way of premium, high performance beauty that honoured skin health as well as the longevity of our planet, so she commenced a journey to develop a luxury beauty brand with purpose.
It started with a single Mascara designed for sensitive eyes, utlising sacred oils and waxes that drew on ancient wisdom. Holly’s intention was to pare back the unnecessary and often harmful ingredients and focus on creating a clean, functional product that didn't irritate or cause harm.
"Our approach to product formulation echoes our core values of slow ethical beauty, sustainability and functionality." - Holly.
